AutoParts Google Ads

Google Ads • AutoParts Pro

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The Challenge

AutoParts Pro was spending $50K/month on Google Ads but seeing diminishing returns. Their cost-per-acquisition had doubled over 6 months, and they couldn't scale spend without further degrading ROI.

Our Solution

We restructured their entire Google Ads account with a data-driven approach:

  • Rebuilt campaign structure with tight ad group theming
  • Implemented audience layering with in-market and custom intent segments
  • Created 200+ responsive search ad variations with A/B testing
  • Redesigned landing pages with conversion-focused layouts

The Results

Within 90 days, we reduced CPA by 45% while tripling their ad budget to $150K/month. ROAS reached 520%, and AutoParts Pro's online revenue now exceeds their brick-and-mortar stores.

Key Results

Impact & Metrics

45%CPA Reduction
3xAd Spend Scaled
520%ROAS Achieved

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